cookie policy

This Cookie Policy explains how SIMPLETEFL LTD trading as simpleTEFL ("simpleTEFL", "we", "us", or "our") uses cookies and similar technologies on:

• simpletefl.com
• academy.simpletefl.com

It explains what these technologies are, why we use them, and how you can manage your choices.

For more information about how we use personal data, please see our Privacy Policy.

SIMPLETEFL LTD trading as simpleTEFL
128 City Road
London
EC1V 2NX
United Kingdom

Email: [email protected]
Company number: 15466925

Cookies are small text files placed on your device when you visit a website. They help websites work, remember your preferences, understand how people use the site, and in some cases support advertising and campaign measurement.

We may also use similar technologies that store or access information on your device for similar purposes. In this policy, we refer to all of these together as cookies and similar technologies.

We use cookies and similar technologies for the following purposes:

• to make our website and academy work properly;
• to keep users logged in and maintain secure sessions;
• to remember your cookie preferences;
• to support checkout and payment flows;
• to understand how visitors use our website and academy;
• to measure the performance of our marketing; and
• to support advertising and remarketing, where you have given consent.

5.1 strictly necessary cookies

These cookies are essential for the operation of our website, academy, and checkout flows. They may be used to:

• keep you logged in;
• remember security-related settings;
• maintain session integrity;
• process payments;
• remember your cookie choices; and
• support core site functionality.

These cookies do not require consent where they are genuinely necessary for the service you have requested.

5.2 analytics cookies

These cookies help us understand how visitors use our website and academy, such as which pages are visited, how users navigate the site, and whether pages or campaigns are performing well.

We use analytics information to improve the site, our content, and the user experience.

Where required by law, we only use analytics cookies if you have given consent.

5.3 advertising and marketing cookies

These cookies may be used to:

• measure the effectiveness of our ads;
• understand which campaigns lead to visits or purchases;
• show more relevant advertising;
• limit repeated advertising; and
• support remarketing.

Where required by law, we only use advertising and marketing cookies if you have given consent.

5.4 functional cookies

These cookies help remember certain choices or preferences and may support embedded features, forms, or customer-service tools where used.

Where a functional cookie is not strictly necessary, we will ask for consent where required.

Depending on how you use our site, academy, and checkout, cookies may be set by us or by trusted third-party providers such as:

• LearnWorlds for the course platform and student learning environment;
• Stripe and PayPal for payments and checkout;
• Google Analytics for analytics;
• Google Ads for advertising and conversion measurement;
• MailerLite where we use embedded email forms or related marketing tools; and
• service providers supporting core website, academy, or customer-service functionality.

Apple Pay and Google Pay may be available as payment methods through our payment providers, but any related processing is typically handled through the relevant payment provider or platform.

Third-party providers may change the names, number, or duration of their cookies from time to time.

The exact cookies used on our website may vary depending on:

• whether you visit the marketing site or academy;
• whether you are logged in;
• whether you start checkout;
• what consent choices you make; and
• updates made by our third-party providers.

For the most up-to-date information about the specific cookies currently in use, including names, providers, purposes, and durations, please refer to our cookie settings panel/banner where available.

Cookies may be stored for different periods of time:

• Session cookies last only while your browser session is open and are usually deleted when you close your browser.
• Persistent cookies remain on your device for a longer period, for example to remember your preferences or recognise repeat visits.

The lifespan of a cookie depends on its purpose and the provider that sets it.

Where cookies are not strictly necessary, we ask for your consent before using them.

You can choose which categories of non-essential cookies you allow through our cookie banner or cookie settings tools, where available.

You can also withdraw or change your choices later by reopening the cookie settings tool on our site.

You can manage cookies in a number of ways:

• by using our cookie banner or cookie settings tool;
• by changing your browser settings to block or delete cookies; and
• by using any privacy controls made available by your browser or device.

Please note that disabling strictly necessary cookies may affect the operation of the website, academy, checkout, or other core features.

For more information about how we collect, use, and protect personal data, please see our:

• Privacy Policy
• Terms of Service

We may update this Cookie Policy from time to time to reflect changes in the law, our services, or the cookies and similar technologies we use.

When we do, we will update the Last updated date at the top of this page.

If you have any questions about this Cookie Policy, please contact:

simpleTEFL
Email: [email protected]